Perks and personalisation: Radisson launches refreshed rewards program

Radisson Hotel Group is introducing a new loyalty program that aims to be the most personalised in the market.

Underneath the new Radisson Rewards, customers can make rewards quicker, take pleasure in in-stay privileges this sort of as complimentary upgrades, F&B bargains, and choose to make their hotel stays carbon neutral by redeeming 325 factors for each day to offset the carbon footprint.

The Group’s new loyalty program has been streamlined, now providing just 3 tiers, Club, Quality, and VIP, enabling associates to perform their way through the concentrations a lot more swiftly.

A new function acknowledged as Price reduction Booster will let members the choice to enhance their price reduction for upcoming reservations by lowering the range of factors they gain.

Radisson Lodge Team World-wide Senior Vice President Manufacturer, Working experience and Purchaser Technique, Cristina Serra, reported it is an option to thank members for their loyalty.

“Now is our time to reward them with a new vary of personalised advantages to be certain that Just about every Second Issues when they continue to be with Radisson Lodge Team,” she said.

“These fascinating new advantages will certainly really encourage new associates to sign up for and quickly-track their member status with one particular of the world’s quickest growing lodge rewards courses as they keep at our extraordinary lodge footprint across the world.”  

The new technique presents choices based on visitor preferences and preceding requests recorded by means of a member profile. A non-public attribute on the member profile online and on the application will let give customers with info these types of as their earlier bookings, invoices and desired hotels.

Travel professionals also stand to profit with professional bookers and planners now ready to gain and redeem details when they e-book for other individuals as very well as on personal journey. They can share their details with other members, use them to e-book conference and event areas, and earn extra points when they refer a new member.